Intimissimi: Kendall Jenner's knitwear campaign runs in four chapters through autumn
Italian lingerie brand Intimissimi has enlisted Kendall Jenner for its 'Ultralight with Cashmere' knitwear line. The campaign is being released in four parts across the autumn season.
Photo: N509FZ / Wikimedia Commons, CC BY-SA 4.0 (cropped and resized)
Video: YouTube · intimissimi · youtube.com
Intimissimi, the lingerie and knitwear brand of Italy's Calzedonia group, has made Kendall Jenner the face of its 'Ultralight with Cashmere' line. According to Who What Wear, the first campaign launched on 15 September. Jenner had already worn one of the brand's boatneck tops in 2022 on the podcast 'On Purpose with Jay Shetty'. In a statement she said: 'I keep coming back to Ultralight with Cashmere, honestly, more out of habit than anything else.'
As Hypebae reports, the campaign is divided into four chapters released over the autumn. The first centres on a V-neck top with lace trim that can also be worn reversed; Jenner wears the long-sleeve version in chocolate brown. New Fall/Winter 2026 colours 'Baltic Green' and 'Port Red' join the range.
The fine, slightly sheer knit works as a layering piece under warmer clothes, according to Who What Wear. A new short video on Intimissimi's YouTube channel shows Jenner in the boatneck top with which her connection to the brand began.