113 channels, 4.8 million hours: the numbers behind the 2026 Victoria's Secret show
Victoria's Secret looks back on its 18 October show in a recap video. Analytics point to a record livestream audience, while critics mainly saw a look back in time.
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Video: YouTube · Victoria's Secret · youtube.com
Victoria's Secret has revisited its 2026 Fashion Show on YouTube with a short recap video. The show took place in Los Angeles on 18 October and was streamed worldwide. According to the analytics service Streams Charts, it peaked at 3.64 million concurrent viewers across all livestreams, almost 33 per cent more than a year earlier. In total it generated 4.8 million hours watched across 113 broadcasting channels.
More than 99 per cent of the livestreams ran on YouTube, Streams Charts says. The official Victoria's Secret channel alone reached 3.14 million peak viewers, a record for the channel, and accounted for 81.72 per cent of all hours watched. That puts the stream among the ten most-watched non-sports broadcasts of 2026 so far, a list topped by a Brazilian presidential debate. According to Models.com, the team behind the scenes included Bureau Betak (production), Rob Sinclair (set and lighting) and Sébastien Perrin (soundtrack).
Critics were more divided. Writing in Mother Jones, Inae Oh described the show as a nostalgic return to earlier imagery and cited New York Times fashion critic Vanessa Friedman, who wrote that it felt as if "the past seven years didn't happen". It was the third edition since the show was cancelled in 2019. Oh links its success to the revival of Y2K trends such as the push-up bra.