Kim Jones launches his own label again – debut for autumn/winter 2027
The former Dior Men and Fendi designer is starting the brand KIM JONES. Clothing will be made mainly in Japan, and the first store opens in Hong Kong in October 2027.
Graphic: TERRA WORLD NEWS (own graphic based on the sources listed)
British designer Kim Jones announced his new label KIM JONES on 12 October 2026. The first collection is planned for autumn/winter 2027 and will initially be sold exclusively via kimjones.com from mid-2027. Jones left Dior Men in January 2025 after seven years; alongside that he oversaw womenswear at Fendi for several years, and before that he led menswear at Louis Vuitton.
According to the announcement, the clothing will be made predominantly in Japan and leather goods in Italy, with collections developed in London alongside longtime collaborator Lucy Beeden. “It feels like the right moment to do something under my own name again,” Jones was quoted as saying. He previously ran a namesake label before becoming creative director of Dunhill in 2008.
The first store is due to open in October 2027 at Henderson Land's Central Yards development in Hong Kong, covering about 4,000 square feet over two levels. Further stores in Asia are planned.